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Exclusively for sitting CHROs and Chief People Officers at companies with 500 or more employees.

CHROs and Chief People Officers:

How to Confidently Lead Your Company Through the AI Shift~

 
Without falling for vendor hype, tech overwhelm, or being left behind even if you don’t consider yourself “tech-savvy”
The Big CHRO Event Logo An Event in Dallas for HR Leaders

This one-day, invite-only strategy workshop is designed for CHROs of companies with 500+ employees who want to move fast, and lead well.

🔗 Mastermind Members: Use this special link ~ your ticket is included with your membership. Don’t purchase on the site. 

For sitting Chief HR & People Officers at organizations with over 500 employees, click here to secure your ticket. 
Secure Your Ticket
For HR leaders at organizations with under 500 employees, click here to see other ways to stay connected and engaged.
Stay Connected
Vendors, consultants, or solution providers interested in future sponsorship opportunities, join our waitlist
Get on The Waitlist

The Real Reason CHROs Are Struggling to Respond to AI

You already know AI is coming for HR~ 

it’s not a question of if, it’s how fast. But most of what’s out there either:

  • Sends you down a rabbit hole of technical jargon
  • Tells you to “experiment” without guidance

  • Or leaves you waiting for someone else to make the first move

Meanwhile...

Your workforce is already using tools like ChatGPT.

Your peers? Some are sprinting ahead. Others are silent.

 Your C-suite is expecting you to weigh in.

The risk? Being the CHRO who knows they should be doing something… but stays stuck on the sidelines.


 

Let’s change that.

Mastermind Members: Please do not purchase your ticket directly from the site.
Use your special 🔗  membership link to get the ticket included with your membership!
For sitting Chief HR & People Officers at organizations with over 500 employees, click here to secure your ticket. 
Secure Your Ticket
For HR leaders at organizations with under 500 employees, click here to see other ways to stay connected and engaged.
Stay Connected
Vendors, consultants, or solution providers   interested in future sponsorship opportunities, join our waitlist
Get on The Waitlist

The CHRO Panel Sharing Real-World Strategies & Candid Lessons From The Front Lines!

Amy Webb

CHRO 

Tronox

 

Doug Dureau

CHRO, EVP HR & Administration

Hillwood

 

Felicia Taylor

Chief People Officer 

WebPT

 

Maruchy Cantu

EVP, Chief Administrative Officer 

DFW International Airport

 

Mastermind Members: Please do not purchase your ticket directly from the site.
Use your special🔗 membership link to get the ticket included with your membership!
For sitting Chief HR & People Officers at organizations with over 500 employees, click here to secure your ticket. 
Secure Your Ticket
For HR leaders at organizations with under 500 employees, click here to see other ways to stay connected and engaged.
Stay Connected
Vendors, consultants, or solution providers   interested in future sponsorship opportunities, join our waitlist
Get on The Waitlist
What Most CHROs Are Trying

 And why it’s not working

Let me guess. You’ve tried at least one of these: 

❌ Attending webinars with more theory than application


❌ Forwarding articles to your team… hoping they "get it"


❌ Dabbling with tools like ChatGPT—but struggling to connect them to strategy


❌ Delegating AI to IT—because it’s “not HR’s job”


❌ Waiting on vendors or consultants to tell you what to do


❌ Avoiding the CIO conversation because you're not sure what to ask

And honestly, it’s not your fault.


 

AI in HR is moving fast—and most of what’s out there is either disconnected or dumbed down.


But here’s the truth:


Strategy is choosing where to play.
 And if you don’t know what’s possible, you can’t make the right calls.

But What If...

You could actually see how AI fits into HR?

Imagine spending one focused day - not learning about AI in theory -
 but building your own AI game plan, guided by expert facilitators and

150+ of your CHRO peers.

  • A clear roadmap that connects AI to your org’s real talent strategy

  • Language and examples to lead smarter conversations with your CEO, CIO, and board

  • A network of peers you can call when things get messy or momentum stalls

  • Confidence to guide—not just react to—what’s coming next
That’s Exactly What Happens At…

The Big CHRO Event

Cindy Lu, Founder of CHRO Mastermind Group, invites you to join us for the 10th Annual 🎉

  

The Big CHRO Event

  

September 12th, 2025

7:30am-5pm

Renaissance Hotel

Legacy West in Plano, Texas đź“Ť

 

Human & AI Resources:

The CHRO’s Playbook for an Era of Speed & Chaos

 

Mastermind Members: Please do not purchase your ticket directly from the site.

Use your special🔗 membership link to get the ticket included with your membership! 

For sitting Chief HR & People Officers at organizations with over 500 employees, click here to secure your ticket. 
Secure Your Ticket
For HR leaders at organizations with under 500 employees, click here to see other ways to stay connected and engaged.
Stay Connected
Vendors, consultants, or solution providers  interested in future sponsorships, join our waitlist.
Get on The Waitlist

Here’s how it works:

 

  • Recorded Pre-Event Masterclasses (July & August) Establish a shared AI fluency with Chris McKay (Davos speaker, LinkedIn instructor)

  • In-Person Workshop (September 12) Build your roadmap using the USAGE framework, a practical AI strategy model used by Fortune 500s and top consulting firms.

 

You’ll work through:

  • Where to start in your own HR org

  • How to align AI to business prioritiesA risk playbook for responsible AI implementation that protects your people and your brand

  • How to guide adoption without chaos

  • How to evaluate results and protect trust

Expect:

Real-world case studies (including Pearson’s 18,000-employee Shared Services rollout)

Candid table discussions with CHRO mentors

Small group working sessions to pressure-test your plan

A CHRO panel for real talk and real challenges

No fluff. No tote bags.

 

Just focused, facilitated strategic work—with other CHROs who get it.

Mastermind Members: Please do not purchase your ticket directly from the site.
Use your special 🔗  membership link to get the ticket included with your membership!
For sitting Chief HR & People Officers at organizations with over 500 employees, click here to secure your ticket. 
Secure Your Ticket
For HR leaders at organizations with under 500 employees, click here to see other ways to stay connected and engaged.
Stay Connected
Vendors, consultants, or solution providers   interested in future sponsorship opportunities, join our waitlist
Get on The Waitlist
Meet Your Workshop Facilitators:

Chris McKay

Chris McKay is the founder and CEO of Maginative, the AI literacy platform helping business leaders unlock AI-powered transformation with speed and clarity. A Davos speaker and LinkedIn Learning Instructor, Chris’s thought leadership on strategic AI adoption has been recognized internationally and sought after by leading academic institutions like Harvard and MIT, as well as Fortune 500 companies like KIA and Glassdoor. Known for his clear, hype-free approach, Chris brings a practical lens to what’s possible—and what’s next—for CHROs ready to lead in the era of Human & AI Resources.

 

Dr. Jess Conser

Dr. Jess Conser is the Chief Impact Officer at Maginative, where she helps leaders turn AI disruption into practical, people-first strategies. A Ph.D. in Organizational Performance and Change, she’s led global transformation efforts across learning, talent, and culture—most notably as Global SVP at Adecco LHH and earlier at American Express, where she drove HR M&A and enterprise learning for 15,000+ employees. Jess is known for her ability to blend strategic clarity with a human lens, drawing on deep expertise in executive coaching, neuroleadership, and organizational design to help CHROs lead with confidence in the era of Human & Artificial Intelligence.

Learn More About The Workshop

Lunch Keynote: Tim Young

SVP, HR Operations & Delivery, Pearson
 AI in HR: The Good, The Bad, and The Ugly

What happens when AI in HR actually gets implemented?

Tim Young knows—because he’s doing it. As SVP at Pearson, he’s leading AI strategy across 18,000 employees and 160 million learners.

At The Big CHRO Event, Tim will break down three real case studies:

  • The Good: What’s working—and how it’s saving time and elevating experience
  • The Bad: A project that failed—and why
  • The Ugly: Hidden costs, missed signals, and hard-won lessons you don’t want to repeat

This is the behind-the-scenes download every CHRO needs before pitching their own AI plan.

This session could save you 12 months of spinning your wheels.

Who Is This For?
CHROs Event Logo
Chief People Officer Event Logo
CHRO Mastermind Member Peer Group
Company Sponsor event for HR Event
HR event for HR Leaders at Large Companies

 

This workshop is for Chief HR and People Officers at companies with over 500 employees and our CHRO Mastermind Members who:

 

Are actively leading talent, culture, L&D, and workforce strategy


Want to build an AI roadmap tied to real business priorities


Prefer curated peer collaboration over vendor-led presentations


Are done waiting and ready to shape the future of HR

 

Who it’s not for:

Folks looking for a generic AI 101

CHRO Table Mentors
Ready to act as your “client” to pressure test your ideas and offer practical feedback.

Head of HR Landing Systems

Collins Aerospace

Allen Tai

 

VPHR

FinThrive 

Amy Brashear

 

CPO

Caravel Autism Health

Amy Messersmith

 

CHRO

SRS Distribution

Carrie David

 

VPHR

Schneider Electric  

Cathy Susie

 

Chief Customer Officer & SVP, HR + Corp Affairs

Oncor Electric

Debbie Dennis

 

CHRO

Gen4 Dental Partners

Donna Howard

 

CHRO

Alkami Technology

Julie Hoagland

 

Chief Talent Officer 

Epsilon

Laurie Fry

 

CPO

Uber Freight

Leigh Robinson

 

CHRO

AutoNation 

Lisa Esparza

 

CHRO

Child Care Resource Center 

Lisseth Zouhbi

 

CPO

MINT dentistry

Marion C. Terrell, II

 

CPO

Topgolf

Maryam Morse

 

CPO

Penn Foster Group 

Terri Runyon Walker 

 

VPHR

Select Milk Producers

Tim Griffin

 

SVP Head of HR

Benchmark Mortgage 

Traci Bell

 

CHRO

Canyon Ranch

Zilphia Taylor

 

What's Included?
  • 1-Day In-Person Strategy Workshop led by AI expert Chris McKay  
  • AI Framework tailored for CHROs and Chief People Officers 
  • Hands-On AI Demos in a safe, collaborative environment
  • 18 CHRO Table Mentors to pressure-test and workshop your ideas
  • CHRO Panel featuring real case studies from our "C" Suite Panel
  • New peer connections with CHROs solving the same challenges you are
  • Bonus #1: Access to recordings of two expert-led strategy sessions to sharpen your thinking before the event. Live access is reserved for CHRO Mastermind members.
  •  Bonus #2: First access to post-event resources and session replays
  • Delicious coffee, snacks, lunch, and a happy hour celebration for our 10-year anniversary! 🎉
  • Lunch Keynote: Tim Young
  • Bonus
#3 Sign up by August 1 and get access to "My Behind-the-Scenes AI IQ Journey" video series

 

1-Day AI & Talent Strategy Workshop: value $2,500

2 Pre-Event Recordings with Chris McKay: value $1,000

Breakfast, Lunch, and Happy Hour: value $275

 

 

💰Total Value: $3,775 

 

 

Ticket Investment:

$1,500

 

Mastermind Members: Please do not purchase your ticket directly from the site.
Use your special đź”— membership link to get the ticket included with your membership!
For sitting Chief HR & People Officers at organizations with over 500 employees, click here to secure your ticket
Secure Your Ticket
For HR leaders at organizations with under 500 employees, click here to see other ways to stay connected and engaged.
Stay Connected
Vendors, consultants, or solution providers   interested in future sponsorship opportunities, join our waitlist
Get on The Waitlist
CHRO Insight Curators
With support from our keynote speaker, they'll help capture unique insights from each group during the 4-hour AI and Talent Strategy Workshop and deliver a one-minute report-out on stage following the session.
More Insight Curators to be announced.

CHRO

Associa

Chelle O'keefe

 

VPHR

Baylor Scott & White 

Erica Calime

CHRO

Suntex Marinas

Laura Gilham

 

CHRO 

DFW International Airport 

Maruchy Cantu

 

CPO

GracoRoberts

Melissa Goebel

 

CPO

Premier Trailer Leasing

Navolia Bryant

 

Chief Talent Officer 

Globe Life 

Rebecca Zorn

 

CHRO

Arcosa

Suzanne Myers

 

SVP of People 

TDIndustries

Tara Wolfla

 

Head of HR and People

Trackonomy Systems

Tina Beilicke

 

VP & Head of HR 

CG Oncology

Todd Grempel

 

Don’t Just Take Our Word For It!
 
 

Amaris McComas

Chief People Officer 

TruBridge

 

"Why invest a whole day in yourself? To get perspective, energy, and ideas you can act on tomorrow."

Marion C. Terrell II

Chief People Officer 

MINT dentistry 

 

"You’ll leave equipped, inspired, and ready to change the world."

Melissa Goebel

Chief People Officer 

Graco Roberts

 

"Every year it’s fresh, new content, and I always walk away having learned something new."

Navolia Bryant

Chief People Officer 

Premier Trailer Leasing

 

"With 32 years of experience, I still walked away with 25 new nuggets... This is the place to be."

Ready to lead?

There’s no waitlist for relevance.
 And no playbook for AI without people like you building it.


Join us at the Big CHRO Event and walk away with the clarity, confidence, and game plan to lead your org—and your team—into what’s next.
Grab your seat now: Only 150 seats available

Not sure if it’s the right fit? Let’s talk it through.


If you’re a CHRO and committed to leading through this shift—
 we’ll make sure you walk away with a real plan, not just another conversation.

Book a call with Cindy Lu
For sitting Chief HR & People Officers at organizations with over 500 employees, click here to secure your ticket. 
Secure Your Ticket
For HR leaders at organizations with under 500 employees, click here to see other ways to stay connected and engaged.
Stay Connected
Vendors, consultants, or solution providers   interested in future sponsorship opportunities, join our waitlist
Get on The Waitlist
The Answers!
2025 Sponsors
Platinum Sponsor
Gold Sponsors
Silver Sponsors
Bronze Sponsors
What to Expect From the Workshop

This one-day, in-person workshop is not a sit-back-and-listen kind of day. It’s hands-on, collaborative, and focused on what you can do right now to lead your organization through AI transformation.

  • A framework for building your own AI and Talent Management roadmap
  • Hands-on demos with cutting-edge tools you can try out live
  • Access to AI experts and facilitators Chris McKay and Dr. Jess Conser, who work with companies like Kia, Harvard Medical School, and Microsoft
  • Peer collaboration with CHROs who think like you – business-first, transformation-driven, and allergic to status quo
  • Recordings of two exclusive Zoom strategy sessions featuring AI expert Chris McKay — early bird ticket
  • holders will receive both replays before the event 

You’ll walk away with:

  • A clear, peer-tested AI + Talent Roadmap Framework
  • A new mindset around what’s possible in HR through AI
  • Real examples from companies already implementing AI safely and how HR can support AI tools to meet business goals
  • A sense of confidence that you’re not just reacting – you’re guiding your organization forward
  • New relationships with CHROs who are navigating the same exact challenges

Plus:

  • Two pre-event recordings designed to help you see differently, think deeper, and act smarter
  • Maginative’s proprietary USAGE framework
  • Direct access to experts and peers for real-time feedback
  • A proven structure to move from theory to action—without guesswork